Prodive Cairns CBD
Pro Dive is Cairns’ premier Dive School and Outer Reef live aboard dive operator, established in 1983. after more than a decade in the old CBD retail site it was time to move and an opportunity to create a strong new visual presence in the tourism market. High levels of visibility for the offer have been achieved through open planning and a bright colour palette of white, golden yellow and blue. Blonde timber provides a foundation to the visual language. This is a very busy retail facility that is the hub for passenger departures as well merchandise & trip sales. It operates 14 hours, seven days a week generating huge levels of interest. Pleasingly also, industry feedback to the new store is that it has set a new benchmark for Australia in this industry.
